STRATEGY

SPOONY

Target Market

Potential costumers for this product are single or married, middle class women or men between 20-50 years old that study, work or travel far from home.

SPOONY

Price

$150.00 per unit

SPOONY

Focus Group Conclusions

Mainly all the group thought the product is viable, the price ranges are between $150 - $300, and they feel comfortable to find the product in retail stores and online shops.